RACHEL DOYON
CREATIVE DIRECTOR
With 19+ years of experience in Advertising, Branding, and Customer Experience, I support Fortune 500 Companies and innovative startups in the transformative journey to uncover and define their unique brand identity. My expertise extends beyond identification, encompassing the strategic cultivation of brand awareness through a meticulously proven, thoughtful, and authentic methodology.
I believe a brand's success lies in its self-awareness and ability to forge meaningful connections with its audiences by tapping into cultural and social relevance.
My love of art started young—I’d collect magazines like Delia’s and Seventeen, read them cover to cover, and tear out ads to hang on my walls or use in collages. In high school, that passion only grew, and after earning a BFA from Syracuse University, I moved to New York City to immerse myself in the creative world. I spent my time going to theater shows, art openings, and museums, wandering through Chelsea’s galleries, and soaking up all the inspiration around me.